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Pimkie was founded in 1971, and it is popular worldwidely for its personalized, elegant metro style.
Pimkie is aimed at young fashionista, and offering them high quality but less expensive, graceful, nature and fashion apparel.The brand has been in the clothing business for a number of years now, and it has gained prominence mainly in France and in the other parts of Europe.
 Its main target market are young girls who have the eye for fashion, and it makes use of all sorts of items which, when gathered together, would make a new sense of style and innovation that would make them look hip and chic at all times. Pimkie has more than 800 stores in the busiest city in the world.

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